L'Oreal Paris Superior Preference Fade-Defying Shine Permanent Hair Color, 5MB Medium Auburn Brown

New and Improved Superior Preference Hair Color from L’Oreal Paris. The same beautiful color result you know and love now for up to 9 weeks of fade-defying color. Superior Preference is suitable for all hair types, provides beautiful gray coverage, and is powered by a new fade-defying system for long-lasting rich tones. Our new oil-in-gel formula has a no-drip texture which offers better hair adherence and combined with the Shine Protect Conditioner, hair will be left soft and silky to the touch. Superior Preference is available in over 50 luminous shades that range across a wide spectrum of different tones. Each shade is crafted to show infinite tones and reflects, so you can find your own Superior Preference signature. New and Improved Superior Preference Permanent Hair Color offers rich, luminous, fade-defying color that has beautiful gray coverage and is suitable for all hair types
New fade defying system provides rich long-lasting tones and now up to 9 weeks of fade-defying color
New, no-drip conditioning gel formula offers better hair adherence and a more precise application
Infused with a UV filter and Vitamin E, the Shine Protect Conditioner helps keep first day color vibrancy and provide silky, resilient hair
Available in over 50 luminous shades
Packaging may vary, what you receive may not be what is reflected on site.

11190015 - INGREDIENTS: AQUA / WATER / EAU • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • TRIDECETH-2 CARBOXAMIDE MEA • CETEARETH-25 • GLYCERIN • PHOSPHORIC ACID • TETRASODIUM ETIDRONATE • TETRASODIUM PYROPHOSPHATE • SODIUM SALICYLATE (F.I.L. D209747/8).

Instructions vary by shade. For complete instructions, please refer to package insert located inside hair color box. Discover Superior Preference luminous and fade-defying hair color by L'Oréal. Over 50 rich hair color shades with shine, conditioning and an elevated fragrance.

Important: Haircolor and bleaches contain ingredients which may cause allergic and/or other types of reactions. A skin allergy test is required 48 hours before each use of a haircolor product. Bleaches contain persulfates. Bleaches and high-lift haircolor shades cannot be used on relaxed hair; for other haircolor shades, wait at least 14 days after bleaching, relaxing or perming before coloring. This is a safety summary. Read all product labeling and instructions completely prior to use.